Last Updated on January 4, 2026 at 11:24 pm
Are you a salaried individual looking to create a passive income stream? Are you a professional looking to get clients regularly? We can show you how to do this by building a winning website and a successful online presence based on trust.
How to get people to pay for your skills and increase your income or Earn From Skills is our new course! 700+ members have signed up for it. The course is for anyone looking to earn regular income from a business, extra income (aka side hustle) or passive income; anyone who wants to start a blog or YouTube channel or build a social media following; for entrepreneurs; small business owners; anyone who would like to build a business by showcasing their expertise, for example, financial advisors, insurance advisors, software consultants, writers, just about any service that requires an online presence. Watch the first video for free below.
Note: Jan 2026 – Are the contents of this course still valid? Some readers ask. We are convinced that they are valid today more than ever! The ideas mentioned in the course are timeless. The best way to make money is to showcase your expertise with integrity and build your audience’s trust. This can never become outdated, no matter what technology we use.
Course Objective: A complete framework to build online visibility with your skills; Create a community of readers and viewers based on expertise and trust, and generate an income that will gradually grow to become significant.
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Course Format: Videos (20-30 min duration) available in an exclusive members-only section of this website and in a Facebook group where one can discuss with members.
Course Fee: Rs. 5000 only (one-time), although the value you get would be more than Rs. 25K. Just the list of expensive products you should avoid alone will be ten times the price you pay! For a short time: use code efs40 to get 40% off! You only need to pay Rs. 3000
The fee is deliberately kept low to enable young earners and college students to participate. Buy the course via this link: How to get people to pay for your skills: A guide to win their trust and build an income. For a short time: use code efs40 to get 40% off! You only need to pay Rs. 3000.
Sricharan Monigari, an Oracle HCM cloud solution architect, has to say the following about the course:
Course FAQ
- Is the fee one-time or recurring? It is one-time.
- Can I watch the videos any time I want? Yes. Access is forever. The videos are available at two places: an exclusive members section on this website and a Facebook Group.
- I would like to resell the course. Is this possible? Yes, it is.
- I am a professional, entrepreneur or a small business owner. Will this course help? Yes! It will help you quickly set up your website and online profiles right and show you how you can leverage them for building a brand, a community that trusts you and would buy from you or hire you.
- I am salaried with some interests I want to develop. Will this course help? Yes! The course discusses how you can use online communities to understand problems and issues that you can address to increase visibility.
- I want to earn some extra income, but I am not sure about the area. Will this course help? The core idea of online money making is to help others without expectations, and the money will come. Tom Cruise said, “everyone has a story. Similarly, “everyone has something to offer”. Some way in which they can help others. It should not take long for you to list that. Even if you are not an expert in that area, you can learn while you create content. This is what I did and am doing with freefincal. Once you think of at least one way to help someone else, the course will help you get ideas and create content around that.
- Will this help me set up a website? Yes. A start to finish guide is included along with “how to write SEO optimised content?”
- When can I start seeing results? This is not a get rich quick scheme. Results will depend on your circumstances and the topic. For example, a financial advisor may see faster results than a salaried person working on this as a side project. Simply because for the financial advisor, online visibility is bread and butter. Similarly, a person writing about politics may get more revenue than a person writing poems because of the community size interested in each area. Increasing visibility in the area we are good at is more productive than chasing after a “hot topic” we know nothing about.
About Me
Check out this video to learn more about my experience and expertise.
The benefits of consistently building trust
I have been profiled in the Economic Times: Meet Pattabiraman, the man who helps many plan a better retirement through his calculators.
My journey to financial independence has been featured on LiveMint: Light the FIRE and lose the fear of getting fired and Can your FIRE dreams get past the COVID-19 impact?
Course Contents
(Each number will correspond to one video)
1: Overview of objective and what will be covered. (This will be free for all). Watch this part below
2: Step Zero: What is your goal? How to define success and making money.
Step one: What will make you truly happy? Some members may already know what they want to do (e.g., sell mattresses or become a financial advisor), and some members may still be searching for the topic they want to work on. We shall keep this in mind as we discuss.
What is a ‘solution gap’? How this will decide your online presence, trust, following and income.
3: Steps two-four: Choosing a topic to work with. Choosing a format. How to find problems in a particular topic that you can address
4: Basics of setting up a website – why it is indispensable. Different ways to showcase your competence. Pros and cons of each method.
5: Overview of making money online. Pros and cons of each method
6: Deciding your game plan (whether you are sure about what to do or not!). Choosing a monetization strategy that is right for you.
7: Website site walk-through Part 1: From buying a domain, hosting to setting it up before you write your first blog post.
8: Website site walk-through Part 2. I have purchased a new domain – earnfromskills.com for this purpose. (screenshot below).
9: Social Media Account Set up. How to develop a following without trolling others
10: Why and how to develop an email list
11: Setting up a Google My Business Page and how to maintain it
12: Youtube: How to use it, how not to, how to get started and what to expect.
13: Automating tasks: Tips and Tools
14: How to always have ten ideas to create content with
15: How to let potential products and services evolve from content and community
16: Active vs Passive Income: What Should You use. What does passive really mean?
17: When to start selling products; How to ensure consistent sales?
18: How to launch a product? When to advertise and when not to! What to advertise and what not to!
19: How to stay updated on the latest developments in your area and online visibility. How to stay ahead of the curve by not being afraid to experiment.
20: How to exploit features specific to mobile to showcase our content to new audiences
21: A look at all the tools I use, strategies
22: Plus other topics that you think would help. Send an email to pattu “at” freefincal.com if you have suggestions.
Features of the course
- The course will mention popular products/services you should not waste money on. The total cost of this alone will be 3-5 times the full course price.
- All products mentioned in the course are those I use. You can see the methods and plugins I use.
- Interested members can resell the course (Details inside the group)
- If you are a professional consultant, even the full fee will be a fraction of what you charge from a single client.
- Essentially what I have learned over the last eight years will be part of the course.
- There is a lot of nonsense peddled around in the marketing and SEO worlds. The course will aim to dispel much of this.
Course Fee: Rs. 5000 only (one-time), although the value you get would be more than Rs. 25K. Just the list of expensive products you should avoid alone will be ten times the price you pay! For a short time: use code efs40 to get 40% off! You only need to pay Rs. 3000.
The fee is deliberately kept low to enable young earners and college students to participate. Buy the course via this link: How to get people to pay for your skills: A guide to win their trust and build an income. For a short time: use code efs40 to get 40% off! You only need to pay Rs. 3000.
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- Increase your income by getting people to pay for your skills! More than 900 salaried employees, entrepreneurs and financial advisors are part of our exclusive community! Learn how to get people to pay for your skills! Whether you are a professional or small business owner seeking more clients through online visibility, or a salaried individual looking for side or passive income, we will show you how to do it by showcasing your skills and building a community that trusts and pays you. (Watch the 1st lecture for free). One-time payment! No recurring fees! Lifelong access to videos!
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Our Podcast: Let's Get Rich With Pattu
On Spotify: Let's Get RICH With PATTU! Every single Indian CAN grow their wealth! On Audible: Listen to the Let's Get Rich with Pattu Podcast
Listen to the Let's Get Rich With Pattu podcast on YouTube.
Now watch Let's Get Rich With Pattu தமிழில் (in Tamil)!About The Author
Dr M Pattabiraman giving a lecture
- Dr M. Pattabiraman (PhD) is the founder, managing editor and primary author of freefincal. He is an associate professor at the Indian Institute of Technology, Madras.
- He has over 14 years of experience publishing news analysis, research and financial product development. He has over 28 years of teaching and research experience. He is also a public speaker and keynote presenter.
- He is a patron and co-founder of “Fee-only India,” an organisation promoting unbiased, commission-free, AUM-independent investment advice.
- Connect with him via @pattufreefincal on X LinkedIn YouTube
- Pattabiraman has co-authored three print books.
This book helps you ask the right questions and find the right answers. It also includes nine online calculators to create custom solutions.
(2) Gamechanger: Forget Startups, Join Corporate & Still Live the Rich Life You Want. 
Both the boy and girl versions of "Chinchu Gets a Superpower".
Most investor problems stem from a lack of poor decision-making. We made bad decisions and money mistakes when we started earning, and we spent years undoing them. Why should our children go through the same pain? What is this book about? As parents, what if we had to groom one ability in our children that matters not only for money management and investing but for every aspect of life? My answer: Sound decision-making. So, in this book, we meet Chinchu, who is about to turn 10. The story follows what he wants for his birthday and how his parents plan it, while also teaching him key ideas about decision-making and money management. What readers say! 
Feedback from a young reader after reading Chinchu Gets a Superpower!
Must-read book even for adults! This is something that every parent should teach their kids right from a young age. The importance of money management and decision-making based on their wants and needs. Very nicely written in simple terms. - Arun.
About freefincal & its content policy
Freefincal is a News Media organisation dedicated to providing original analysis, reports, reviews and insights on mutual funds, stocks, investing, retirement and personal finance developments. We do so without conflict of interest and bias. Follow us on Google News. Freefincal serves more than three million readers a year (5 million page views) with articles based only on factual information and detailed analysis by its authors. All statements made will be verified with credible and knowledgeable sources before publication. Freefincal does not publish paid articles, promotions, PR, satire or opinions without data. All opinions will be inferences backed by verifiable, reproducible evidence/data. Contact Information: To get in touch, please use our contact form. (Sponsored posts or paid collaborations will not be entertained.)Our publications
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- How to profit from content writing: Our ebook is for those interested in getting a side income via content writing. It is available at a 50% discount for Rs. 500 only!